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LUKE CATO

Meet Luke Cato, the Birmingham based tech founder on a mission to change the game with platforms - Real Direction and It’s On You Entertainment, where innovation meets impact. 

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Meet Luke Cato, the Birmingham based tech founder on a mission to change the game with platforms - Real Direction and It’s On You Entertainment, where innovation meets impact. 

Collaborating with a team of industry experts from Handsworth to Hollywood, Real Direction and It’s On You Entertainment emerge as pioneers, delivering interactive urban dramas and cutting-edge technology to the world in a way that's never been seen before.

They are not just platforms; they are a force for change sparked by Luke's own transformative journey through adversity and frontline experience working with the UK’s most at-risk young people. 

As a creative visionary, Luke bridges the gap between perception and reality by bringing the education and the gaming world together. 

Be a part of our journey where one decision can shape the rest of your life.